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Thinking of selling your home? Key factors to consider before taking the plunge

21 Feb 2024

Whether you're looking to upgrade, downsize, or relocate, weighing the pros and cons and assessing your readiness to sell is essential because selling your home is a significant decision that requires serious consideration of various factors.

READ: Attracting homebuyers: Tips for selling your home in 2024

“Your home is both your personal sanctuary and your primary investment asset so making a decision to sell necessitates careful deliberation, balancing emotional attachment with financial objectives,” says Arnold Maritz, Co-Principal for Lew Geffen Sotheby’s International Realty in Cape Town’s Southern Suburbs.

“Selling your home means parting with a space that holds personal significance, thereby impacting your daily life, family dynamics, routines and sense of stability.

“Moreover, selling incurs transaction costs, taxes, and potential market fluctuations, which could affect your financial well-being and thoroughly evaluating current market conditions, future prospects, and personal circumstances is therefore crucial.”

Maritz shares a comprehensive guide to help potential sellers navigate the decision-making process and determine if selling your home is the right move for you:

Evaluate Your Financial Situation:

Before deciding to sell your home, take a close look at your financial circumstances. Consider factors such as your current mortgage balance, equity in your home, anticipated selling price, and potential closing costs.

Determine if selling your home aligns with your long-term financial goals and whether you're in a position to make a profit or break even on the sale.

Assess Market Conditions:

Research the current real estate market conditions in your area to gauge demand, property values, and trends. Consult with real estate agents, browse online listings, and attend open houses to get a sense of the local market dynamics.

Also assess the demand for your home in the current market by considering factors such as its location, condition, size, and amenities.

Understanding market conditions will help you make informed decisions about timing and pricing when selling your home.

Consider Your Reasons for Selling:

Reflect on your motivations for selling and assess whether they align with your lifestyle, goals, and priorities. Are you looking for more space, relocating for a job, or seeking a change of scenery?

Understanding your reasons for selling will help you evaluate the potential impact on your life and determine if selling your home is the right decision for you.

READ: Factors to consider when selling a property

Think About Your Future Plans:

Consider how selling your home fits into your long-term goals. Are you prepared to buy a new home, rent, or explore other housing options? Assess the feasibility of your plans, taking into account factors such as affordability, location, and timing.

Clarifying your future intentions will help you make an informed decision about selling your home.

Calculate Potential Costs and Expenses:

Take into account the various costs and expenses associated with selling your home, including real estate agent commissions, closing costs, repairs, and staging.

Calculate the net proceeds from the sale after deducting these expenses to determine your potential profit or loss. Understanding the financial implications of selling your home will help you make an informed decision about whether it's financially viable.

READ: Safety measures to consider when selling and letting homes

Assess Emotional Readiness:

Selling your home can be an emotional process, especially if you have lived in it for many years and have strong attachments to your home and the neighbourhood.

Consider how you'll feel about leaving your home behind and starting anew in a different location. Assess your emotional readiness for the transition and whether you're prepared to embrace change and adapt to a new living environment.

Consult with Property Professionals:

Seek guidance from experienced real estate professionals, including estate agents and mortgage brokers. Discuss your goals, concerns, and questions with them to gain insights and perspective on the selling process. Real estate professionals can provide valuable advice and support to help you make informed decisions about selling your home.

“Ultimately, deciding to sell your home is a personal and multifaceted decision that requires careful consideration in order to make an informed decision to determine whether selling is the right move for you and your family,” says Maritz.

“Take the time to weigh the pros and cons in order to maximise your chances of achieving a successful sale and moving on to the next chapter with confidence - and trust your instincts to make the best decision for your unique circumstances.

READ: Are you having trouble selling your house? Try this…

Here is a look back at the role of a real estate agent and what you need to know

According to the Seeff Property Group, (The role of a real estate agent : What you need to know) agents do not only sell or rent property on behalf of their clients, but also have their ear to the ground in terms of what current property values are, how much properties might sell for, and what is happening in the property market.

With so many newcomers to the market, often making lofty promises of high prices and quick sales, it is easy for sellers to get caught up in the hype. A property which simply sits on the market with no or low offers can be very frustrating for buyers.

The role of a good agent in getting your property sold as fast as possible, and for the best possible price cannot be overstated, says Samuel Seeff, chairman of Seeff. A bad agent could leave you with a lengthy and frustrating sale process.

Regardless of when you are selling, it is important to ensure you choose the right agent for your property and market. If you are not aware of who the best agents in your area are, ask around for recommendations from neighbours or friends.

Always meet the agents in person before appointing them:

This will give you a chance to ask questions and assess the agents. Check how long they have operated in the area. Each area is different and local expertise is a vital point of advantage for any seller.

Look for a successful sales track record:

Ask for a list of their recent sales in the area, how long it took to sell, and the prices achieved. A strong sales record is an important indicator of the likelihood of success and that the agent could find the right buyer for the property.

A strong brand and network is another advantage:

An established brand will have a strong online presence for maximum exposure of your property backed by the latest technology and marketing and sales methodologies. They will use best practice to market and sell your property.

Look for someone who will assist every step of the way:

Selling a property is a complex process with many legalities to be taken care of. A good agent will explain the process and guide the seller to ensure they have all the necessary documents and maintenance done for an efficient selling process.

Choosing the right agent to sell your home cannot be over-emphasised, especially if you are selling right now as you will not want to waste time, says Seeff. Choose the right agent and ensure you follow their advice.

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