The Rawson Property Group’s Table View franchise, which for four years now has been owned and run by Daphney Klopper, has signed a three year lease with a subsidiary of the property group Growthpoint, Acucap, to rent a 48 square metre retail cum office store in the Western Seaboard section of the newly upgraded Bayside Mall.
Daphney Klopper standing in front of the new premises at the Bayside Mall.The franchise opened its doors on 1 June.
Klopper who dealt directly with Acucap to negotiate the deal, says they have already discovered that Bayside Mall is giving them at least 50 percent more spontaneous walk-in customers than they had in their previous premises.
She says this and other factors should ensure that in the year ahead they will increase their turnover by more than the 30 percent year-on-year.
In fitting out the new office and retail outlet, Klopper’s aim has been to have two of the usual preliminary operations most people go through in buying a home in one single operation.
“The majority of our buying clients, when looking for a home, will first browse the internet, including the Rawson Property Group’s website, and then make contact with the estate agents to give further information on properties that interest them. By installing three iPads and three TVs in our premises, we have made it possible for clients to carry out both their internet investigations and their liaison with the estate agent in one operation. This is a far more efficient process and the feedback we are getting is that it is much appreciated,” she says.
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