Relying on their collective experience in finance, operations, property development, sales and marketing, Rawson Property Group franchisees, Teresa Pretorius and Anne Rich, who in October last year bought the upmarket Rawson Equestria franchise in Pretoria East, have added a second string to their bow.
Pretorius says first-time buyers, growing families, investors and retired folk can all find what they are looking for in Die Moot.This is the Die Moot franchise which includes suburbs such as Queenswood, Gezina, Villeria, Rietondale, Waverley and Wonderboom-South.
This is according to Pretorius, who says the area caters more for the diverse middle income bracket, with both sectional title and freehold units, blocks of flats from 78sqm and freehold houses of up to 280sqm, with prices from R500 000 to R2 million.
First-time buyers, growing families, investors and retired folk can all find what they looking for in Die Moot, she says.
“This makes it perfect for today’s high demand market, especially as the area is within relatively easy commuting distance of central, old and newer Pretoria East and has many well-established private and government schools.”
She says the well-known Eugene Marais Hospital lies central in the area, with numerous medical specialists working in and around the hospital.
“It is already apparent to us that demand in this area is likely to exceed supply in the coming year and that stock will be short, despite the fact that in certain good months the records show that 30 or 40 new listings have taken place.”
This is pushing prices up by ± 15% per annum, with last year having seen particularly high rises, according to Lightstone, she says.
Pretorius says in these situations, sellers are inclined to overprice and agents can still have difficulty in getting sellers to set realistic prices.
“A new franchise of this kind usually takes a minimum of six months to become established, but we are aiming for three to five sales per month, well before the end of this year.”
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