The demand for property in Worcester is on the rise at the moment, with one of the main drivers being the growing trend of people moving away from the cities to smaller centres where they can enjoy a more relaxed ‘country’ lifestyle and bring up their children in a safer environment.
This is according to Lulu Theron, owner of the recently opened Worcester Chas Everitt International property group franchise, who says the franchise also covers Rawsonville and De Doorns.
Theron says Worcester is a bustling Boland town in the heart of the country’s biggest wine-producing area, and now is a great time to launch a national property brand here.
“Worcester is known for its excellent private, public and special needs schools and spectacular mountain scenery, which are of course big drawcards for such buyers, but the main attraction is the fact that its real estate market offers great value for money when compared with other options also about 120km from Cape Town,” she says.
“Even at the top end of our market in newer suburbs such as Langerug and Fairview Heights, prices for executive homes generally range from about R2 million to R3.5 million, which is well below the range for similar homes in Cape Town’s upmarket suburbs.”
Family homes with four or five bedrooms, pools and spacious gardens are available in suburbs such as Fairy Glen, Panorama and Van Riebeeck Park for between R1.6 million and R2.7 million, while at the lower end of the market, two bedroom apartments in security complexes are priced at between R450 000 and R650 000.
However, Theron says prices are now moving steadily upwards in the face of a growing shortage of supply.
“New residential development in Worcester has lagged demand for some years because of a lack of funds for infrastructure expansion, and at the same time, the expansion of the town’s economy and public facilities has brought about an additional influx of new residents, many of them to work here rather than commute to Paarl or Cape Town,” she says.
“For example, when the Worcester Hospital was substantially upgraded and expanded a few years ago and then designated as a teaching establishment by the University of Stellenbosch, it prompted many doctors, medical students and other academic staff to move here.”
The town is also the business, agricultural and tourism hub of the Breede Valley region, and houses both the executives and employees of Sasko, Coca-Cola, KWV, Rainbow Chicken and many other food processing companies that have been established here.
“Other major employers include the Golden Valley Casino and Hotel and the retail outlets in the Mountain Mill shopping mall, as well as the local wine, fruit and table grape farms,” says Theron.
Worcester also has a highly popular Wine & Olive Route featuring more than 20 cellars, and a rapidly growing eco-tourism sector.
“In short, there are some outstanding opportunities here now for developers and property investors,” says Theron.